On the Mark

It’s a good day here at On the Mark.

Let me explain why.

One of the many challenges a start-up company faces in its efforts to gain market traction is the nagging perception (and many times the reality) that its lack of size and resources present unique risks a customer would not likely encounter in doing business with a larger, more well-established competitor—regardless of how much better the start-up company’s technology and product offering may be.

An easy way to erase this challenge is to be acquired by an industry heavy hitter with a bigger and more comprehensive market vision, one in which the start-up can leverage its core technology and business model assets while fitting nicely into the bigger picture.

I’m happy to report that today, with the announcement that Seagate Technology has signed an agreement to acquire MetaLINCS, we can now overcome any misperceptions about our resources and staying power.

Seagate Services is a division of Seagate, the worldwide leader in the design, manufacture and marketing of hard disc drives. Seagate Technology is a public company traded on the New York Stock Exchange. It has deep pockets, a strong management team, a legacy of innovation and, most importantly, a new mission in which MetaLINCS and its cutting-edge content analysis technology will play an important role, that is to help business customers protect and manage valuable company information.

Today Seagate Technology sends a clear message to the E-Discovery community: We’ve come to play.

I caught up with Ramón Núñez, our CEO here at MetaLINCS. As you can imagine, he’s been a bit busy of late. But Ramón took the time to tell me:

“MetaLINCS’s early successes in the E-Discovery market are a clear indication that there is a big demand for innovative solutions to what has become a strategic business problem to most corporations. With its substantial resources and unique market vision, Seagate Technology will help us expand our market reach and accelerate the delivery of the most comprehensive E-Discovery platform and associated services.”

Corporations are quite aware of Seagate and its absolute global reach in hard-drive and disc storage technology. Corporations and their counsel are also aware of EVault, a Seagate company that has compelling disk-to-disk backup technology, E-Discovery data recovery and hosted review services and Seagate Recovery Services, the first ISO certified data recovery company. When you add the deep analytics and in-house capabilities that MetaLINCS brings to the table, the sum of the parts is very impressive.

I’ll be writing more here about this major industry news and bringing you commentary – lots and lots of commentary, I suspect! — from the community’s thought leaders.

To read more about this, here’s some additional info.

Seagate Services

PR News Wire - Yahoo

 On the Mark

Seagate is the worldwide leader in the design, manufacture and marketing of hard disc drives

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